Bio Ionic 2016 Annual Style Awards

Bio Ionic, the professional hair tools brand created for stylists by a stylist, has partnered with MODERN SALON Magazine and L’Oréal-owned distributor SALONCENTRIC on a nationwide hunt to give one hairstylist the biggest break of their career. The top four lucky hairstylists selected from the #MYBIGBREAK Instagram competition will attend the 2016 Annual Style Awards on April 24th at Club Avalon in Hollywood, where the winner will be declared amongst 700+ guests, including some of the nation’s leading creative artists, stylists and beauty industry elites. In addition, the winner will be featured in a nationwide print photoshoot in MODERN SALON.

The four winners will fly out to Hollywood where they will compete for the grand prize by showcasing their innovative hairstyles using Bio Ionic tools. A panel of industry judges including Nick Stenson, Artistic Director of JCP Salons, Rebecca Taylor, Social Media Star & Master Colorist, Sonya Dove, Wella Global Artist & Hairdreams Ambassador, Marlene Arce, VP of Education at L’Oreal Professional, and Angus Mitchell, Artistic Director of Paul Mitchell, will then deliberate and select the grand prize winner.

The winning stylist will walk away with a MODERN SALON photo shoot, where their own “My Story” feature will be published in an upcoming issue. The winner’s story and artistry may also be highlighted and featured across all Bio Ionic, MODERN SALON and SALONCENTRIC web, print and social media platforms.

“We are honored to be a part of this campaign, and cannot wait to see what each finalist has to offer,” says Alison Alhamed, editor-in-chief of MODERN SALON. “This feature will be one of the most rewarding articles of our publication – it shows all aspiring artists that it is possible to pursue their dreams because they may come true!”

Guests will then witness history as the founder of Bio Ionic, Fernando Romero, will receive a Lifetime Achievement Award. As a part of this tribute, Fernando’s award winning hair styles throughout the decades will be displayed in an iconic runway show. To conclude, the grand prize stylist will be awarded and all guests are invited to join the celebratory after party.

“It is so important to us to collaborate with stylists and show them our appreciation of the community. We’re thrilled to provide one our strongest supporting groups the chance to showcase their passion and potentially win the chance of a lifetime,” says founder of Bio Ionic, Fernando Romero.

To purchase your tickets for the 2016 Bio Ionic Style Awards, please visit For more information follow Bio Ionic on social media:


Bio Ionic Professional Hair Care System is the number one natural ionic styling tool in America. Their salon-exclusive, professional-only tools, hair care and straightening treatments contain a proprietary mineral blend called NanoIonic ComplexTM. Emitting natural negative ions and far infrared energy, this complex breaks down water molecules to penetrate the hair shaft, allowing it to condition, strengthen, smooth or curl hair without damage. This process, called IonTransformationTM, is used in Bio Ionic’s retexturizing system, NanoIonicTM styling tools and hair care products. Created for stylists, by a stylist, Fernando Romero, Bio Ionic’s founder & CEO, designs innovative products that deliver superior performance and quality for professionals worldwide.