Multicultural Tradeshow to Host Beauty Industry's Best

On the heels of a record-breaking winter show, the 2015 Mid-Summer Bronner Bros. International Beauty Show will be held at a new, expanded location in the Georgia World Congress Center on August 15-17 in Atlanta, Georgia. The popular tradeshow will be better than ever, offering beauty professionals and students access to even more top-notch vendors and education courses not to mention lots of fun, fellowship and entertainment. With more than 22,000 attendees and 300 exhibitors, the iconic Bronner Bros. International Beauty Show remains the largest gathering of multicultural beauty professionals in the United States and a powerful voice in the beauty industry after nearly 70 years.

Founded in 1947, Bronner Bros. continues to evolve in order to meet the needs of today's beauty industry while maintaining the company's proud heritage and traditions. Most recently, the company revamped nearly every aspect of its legendary beauty show –show floor and main stage features, registration format, website, show partners, education offerings, self-service kiosks and entertainment to better cater to beauty professionals and students. This summer, Bronner Bros. has partnered with iconic beauty brands including Paul Mitchell and Design Essentials to offer attendees even more.

Show pass holders at the Bronner Bros. International Beauty Show will have a rare opportunity to learn the tips and tricks of the trade from the industry's very best and brightest during hands-on workshops and live demonstrations, including John Paul DeJoria co-founder and chairman of the board of Paul Mitchell Systems.

High-level industry courses on business, technology, coloring, cutting, products, manufacturers, weaving, barbering and nails will also be available to attendees at no additional charge on a first-come, first-serve basis.

Select education courses are available for an additional fee and are limited by capacity. Advance registration for these classes is highly recommended.

Attendees can put their knowledge to the test and unleash their creativity by competing in eight highly anticipated competitions throughout the show.

Bronner Bros. International Beauty Show is open to licensed beauty industry professionals and cosmetology students only. Show passes, ranging from $20 - $150, are available online at www.bronnerbros.com.