A Celebration of 100 Years of Beauty

The BeautyBASH, held on the first night of the 2012 America's Beauty Show, honored the people, talent and give-back attitude that has been the hallmark of Cosmetologists Chicago for 100 years. The BeautyBASH brought more than 700 industry insiders together for a night of stars and celebration, all benefiting the Cosmetologists Chicago Presidents Scholarship Fund for advanced education scholarships.

As party hosts, Cosmetologists Chicago was joined by Pivot Point International, celebrating its 50th Anniversary in 2012. By combining their celebrations, the BeautyBASH became THE place to see and be seen at America's Beauty Show.

Revelers at the cocktail soiree were offered the food and beverages popular during each of the past ten decades and also treated to Decades of Beauty, a retrospective look at 100 years of fashion and hair trends, along with a surprise look into the future.

"What a thrilling night, not just for CC and Pivot Point, but the entire professional salon industry and community," said Frank Gironda, president of Cosmetologists Chicago. "While we had an opportunity to witness style innovation, technology and change through the years here tonight, we are well aware that the way hairdressers touch lives and hearts will always remain the same."

The next America's Beauty Show will be March 9-11, 2013 at McCormick Place in downtown Chicago. Visit www.americasbeautyshow.com for more information.