The Portland Fashion & Style Awards 2012

by Tod Hunter Foulk, Stylista at Large

It's a whole New Year. A whole New Year for Style, for Fashion. A whole New Year to express, explore, and go wild. Which poses a whole new set of questions....

Will lowlights remain in style this year? Sweaters- argyles, prints or solids? High, low, or mid calf boots for next winter? What colors for the new spring lipsticks?

And who will the winners of the Portland Fashion & Style Awards in October be?

Sweaters are out this year (unless you are a style-less and pretentious East Coast transplant slacker, in which case you missed the memo) but the winners of PFSA? That will be up to a voting public at large with the top four in each category being scrutinized by our select panel of two dozen iconic and knowledgeable judges, including Emmy Winning Stylist Amanda Needham, Internationally Honored Make-up Artist Kristen Arnett, Professor Eileen Celentano of the George Fox University Apparel Marketing Program, Sophie Soong of Fox 12, Iris Harris of KGON, Dave Dahl of Dave's Killer Bread, and ESPN Sports Reporter Erin Andrews.

One of the myriad love-children between Portland based Romanian Fashion Model Lidia Covaci, and 6th generation Oregonian and Belt Designer, turned Founder of Portland Fashion Week Productions LLC Tod Hunter Foulk, The Portland Fashion & Style Awards was born out of deep respect for the entire Portland fashion and styling industry.

Dedicated to, and honoring those few, who make so many look so good: The Salons, Boutiques, Hair Stylists, Make-up Artists, Photographers, Models, Fashion and Accessories Designers of Portland, Oregon.

The Portland Fashion & Style Awards is OUR night to shine as a group! Our night to rise as an industry! Our night to recognize colleagues and be recognized as well for our dedication and commitment to our arts, crafts, and commerce! This is simply our night!

Taking place early Fall 2012 at The Arlene Schnitzer Concert Hall, Mistress of Ceremonies Chloey Houser of Fox 12 will ably present a show for the expected sold out crowd of 2756 of Portland's most stylish and fashion forward.

With 21 categories including Best Salon SW, NW/Pearl, N/NE, SE, Suburbs East and Suburbs West, Best Hair Stylist and Best Make up Artist, and covering all quadrants and suburbs of Portland, no one will be left out!

For more information, or to nominate a worthy individual, business, or yourself, visit or LIKE us at, or Follow us on

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