April 2009

Celebrate Earth Month with Walk-A-Thon

 Aveda Institute Portland and over 20 local Aveda Salon Spas are holding a walk-a-thon in honor of Earth Month and in support of organizations around the world working to support and protect clean water.

Celebrating 30 years of caring for the Earth, Aveda announced a record-breaking goal to raise $3 million for clean water rights (last year, $2.8 was reached). Funds raised will support Global Greengrants Fund and their local partner, Columbia Riverkeeper.

This year, Aveda introduced a new global initiative that acknowledges the daily struggle of over one billion people around the world who do not have access to clean water. The Aveda Walk for Water campaign united the company’s network and guests in a series of world wide walks around the world to raise awareness, funds and excitement of the need to protect clean water.

Mark Sunday, April 26, 2009 on your calendar. The event will begin and end in the heart of the Pearl District at Aveda Institute Portland. Participants will walk four miles – the average distance women in developing countries walk to collect water per day.

Registration forms along with further information can be found on avedapdx.com or electronic donations can be made at http://www.avedapdx.com/walkathon.htm.

 Having celebrated Earth Day since the company’s founding in 1978, Aveda pioneered Earth Month in 1999. Aveda has raised over $11 million for environmental causes to date through its annual Earth Month campaigns.

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