July 2008


Mid-American Beauty Classic set for September 21-22, 2008

The Mid-American Beauty Classic, to be held in Columbus, Ohio’s Greater Columbus Convention Center on September 21 and 22, is excited to announce that Beth Minardi will be making her first-ever appearance at the show.

Dubbed the “Highlight Diva,” Minardi is an expert colorist, educator and salon owner who has elevated hair color to a contemporary art form.

Now you can learn her color tricks, tips and techniques during her two-hour center stage presentation. Don’t settle for brassy reds and washed out blondes—you owe it to yourself to catch Beth Minardi at the Mid-American Beauty Classic.

Also appearing on the center stage are the Co-Artistic Directors of Paul Mitchell the Color, Scott Cole and Linda Yodice. This dynamic duo will showcase the hot styles and vivid copper colors from the company’s Exposure Collection.
In the classroom, Master Colorist Tom Dispenza of Chromastics will share his extensive knowledge on the art of color. This will help you expand your color client base and make the most of this lucrative service.

In addition to icons like Minardi, Cole, Yodice, Dispenza and a host of others, the Beauty Classic offers the high quality hair, nail, skin and business education you need to stay ahead of the competition and hone your craft. Specialized education in makeup, global texture, even extensions and weaves makes the Beauty Classic the perfect event for the entire staff.

For more information, visit www.beautyclassicshow.biz or call 800-335-7469.